Dr. Konya Cipul Weber

Part-time Faculty - Glenn R. Jones College of Business

Prior to teaching, I held corporate marketing management positions at architectural and engineering firms in the Philadelphia area and worked with various companies such as IBM, Merck, AT&T, DuPont, Delta Airlines and other Fortune 500 companies. My responsibilities involved department management, technical selling, advertising, technical writing, proposal writing, and public relations events. Upon moving to Idaho, I changed my focus to software-training and consulted with various businesses such as HP, Washington Group International, Department of Education, College of Idaho, and State Farm. I have performed consulting services for Basic IP Management in Eagle, ID under the direction of Dr. Bill Meade to explore market potential for intellectual property licensing for a Fortune 500 company. I provided expert opinion for Attorneys regarding marketing related topics. I have appeared on channel 7 KTVB, “It’s your Business” live segments and also appeared on channel 12 KTRV discussing current marketing topics for small businesses. I appeared on channel 7 KTVB’ s Better Business Bureau’s weekly, “Business at its Best” television show on current marketing issues. I have been used as a source for online marketing articles for the Idaho Press Tribune and TV source. I have also authored an article for Business Insider, an Idaho Statesman weekly magazine.My research interests are primarily in online marketing strategies, social marketing initiatives, service branding, and student retention and evaluation issues. I have presented at national conferences including the American Marketing Association receiving the Best Paper Faculty Track in March 2011 and CBFA conferences receiving Best Conference Theme Paper awards in October 2010.